New ways to explore what's trending on Google

9/12/13 | 8:55:00 AM

Whether you're looking for trending celebrities, a monthly recap of what's hot, or power tools to make your own discoveries about what's piquing the world's curiosity - today you'll find new features in Google Trends to make it easier to explore hot topics in Google Search.

Trending Top Charts.
In May we added a new feature to Google Trends called "Top Charts," where you can explore real-world people, places and things ranked by overall search interest in the United States (with more countries coming soon). These "Most Searched" lists span dozens of areas from athletes to cities to cocktails. We've heard great feedback from people who want "Trending" lists -- not just what's most searched overall, but what's spiking compared with usual search volumes. Starting today, you can explore these new Trending Top Charts for a number lists across entertainment, sports, politics and more.

For example, while it may come as no surprise that the United States is the most searched country among people in the U.S., it's more interesting that Syria and Russia were the two top trending countries last month. To see the new "Trending" charts, click the arrow icon at the top of any supported Top Chart.


Past 30 Days view of Hot Searches.
Top Charts is a great way to see a monthly recap of the hottest people, places and things in a given category (politicians, cities, cars, etc), but what if you want to see a recap of what was hot overall? Now you'll find a new view of hot topics from the past thirty days. Click the new calendar icon at the top of the Hot Searches page for any of our thirteen supported countries. Hover on a topic for some quick information and a link to see more search trends from the day.


Updates to the Explore page.
For power users, the best part of Google Trends is the ability to look up search data for any topic, and slice and compare the data by region, time series, category, and more. Today we're rolling out some updates to make this a better experience. We've shifted refinements for countries, categories, and Google products (like Web Search, YouTube, etc) to the top navigation, making it a more consistent Google experience. We've also made it easier to discover power tools to compare countries and time ranges.

Posted by Itai Bar-Sinai, Software Engineer